{"id":1202,"date":"2013-06-11T20:18:50","date_gmt":"2013-06-11T20:18:50","guid":{"rendered":"http:\/\/theaposition.com\/jaystuller\/?p=1202"},"modified":"2013-06-12T17:45:31","modified_gmt":"2013-06-12T17:45:31","slug":"the-carrot-and-the-benderstik","status":"publish","type":"post","link":"https:\/\/theaposition.com\/jaystuller\/golf\/instruction\/1202\/the-carrot-and-the-benderstik","title":{"rendered":"THE CARROT AND THE BENDERSTIK"},"content":{"rendered":"<p><a href=\"http:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-GolfBagShot.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-1203\" alt=\"BenderStik-GolfBagShot\" src=\"http:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-GolfBagShot-300x197.jpg\" width=\"300\" height=\"197\" srcset=\"https:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-GolfBagShot-300x197.jpg 300w, https:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-GolfBagShot-90x60.jpg 90w, https:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-GolfBagShot.jpg 569w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Uniquely designed to help players build a consistent golf swing that can last for a lifetime, the innovative Benderstik\u2014one of the most elegantly simple and versatile training aids ever developed\u2014is now available nationwide. Strong demand generated by the product\u2019s recent soft launch warranted a full-scale marketing campaign to put the Benderstik in front of millions of golfers.\u00a0 Soon, the distinctive yellow foam ball affixed to the top of a flexible shaft will increasingly be seen sticking out of golf bags and the ground at practice ranges around the country.<\/p>\n<p>This is a device that provides the kind of feedback that Benderstik Inventor and Master Instructor Mike Bender says leads to \u201cperfect practice,\u201d where the carrot is a smoothly sublime golf swing and the stick is what helps a player develop it.<\/p>\n<p>Practice itself does not lead to golfing perfection, explains Bender, named as one of the <a href=\"http:\/\/www.golfdigest.com\/golf-instruction\/2011-11\/americas-50-best-teachers#slide=11\">Top 50 Best Teachers in America by <i>Golf Digest Magazine<\/i><\/a>, who for more than a decade has been on <a href=\"http\/\/www.golf.com\/instruction\/teacher-directory\"><i>GOLF Magazine\u2019s<\/i> Top 100 Teacher<\/a> list, and in 2009 was named the National Teacher of the Year by the PGA of America. \u201cIt\u2019s perfect practice that\u2019s the path to perfection,\u201d he says, \u201cand to get that you need physical feedback.\u201d<\/p>\n<p>The flexible Benderstik is easily positioned to influence at least eight major elements of the golf swing\u2014from takeaway to a hip turn and follow through\u2014essentially imparting \u201cpractice range truth\u201d to what a player thinks<i> <\/i>he or she has learned in a lesson. That is, unless that part of the swing is executed properly, the yellow ball will interfere with the arms, head or hips. A swing that doesn\u2019t contact the ball begins to build the muscle memory of a proper takeaway, plane, downswing and follow-through.<\/p>\n<p><b><span style=\"text-decoration: underline\">Benderstik Genetics<\/span><\/b><\/p>\n<p>Head of the Mike Bender Golf Academy outside of Orlando, the Iowa native has long been an inveterate tinkerer. As a child, Bender dismantled and reassembled radios, bicycles, televisions, and just about anything else on which he got his hands. That mechanical aptitude is part of the Benderstik\u2019s genetics, a training aid that also hinges on a specific style of learning.<\/p>\n<p>There are three main styles in which people learn new things.\u00a0 <i>Auditory<\/i> learners pick up things most quickly through verbal communication.\u00a0 <i>Visual<b> <\/b><\/i>learners do best by seeing charts, diagrams or films of themselves or others.\u00a0 <i>Tactile<\/i> leaners respond best to a \u201ckinesthetic\u201d sensation, or actually performing a task or motion. The latter is the other piece of the Benderstik\u2019s origins.<\/p>\n<p>\u201cAt the start of my career in the early 1980s I had what I thought was a good swing, until I saw what I was doing on video,\u201d explains Bender. \u201cMy takeaway and backswing were way too vertical, and I had a high finish like Jack Nicklaus, because he was the best in the game. I, of course, wasn\u2019t Nicklaus, and needed to start with a backswing more like that of Doug Sanders. But after a week of practice with what I thought was a new swing, I\u2019d come back to the video and see that it didn\u2019t really change. <i>Feel<\/i>, as Greg Norman once said, is not necessarily real.\u201d \u00a0Thus, both the auditory instruction and visual reinforcement of the video were failing Bender.<\/p>\n<p><b><span style=\"text-decoration: underline\">Negative is Most Positive Form of Feedback<\/span><\/b><\/p>\n<p>A jury-rigged system of sticks helped the young professional mold an on plane and repeatable swing, which eventually led to the new training device. What the Benderstik provides is negative feedback; that is, swing incorrectly and the foam ball is bumped, harmless but instructive. \u201cMany training devices, including those with straps, provide positive feedback,\u201d says Bender. \u201cBut you learn three to four times faster from negative feedback.\u201d The device is thus a tool for creating instant feedback showing that a particular element of a swing is correct, by far the most efficient way to engrain it into a repeatable motion.<\/p>\n<div id=\"attachment_1204\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-still-05.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1204\" class=\"size-medium wp-image-1204\" alt=\"The Benderstick works in a golf bag and on a stand.\" src=\"http:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-still-05-300x246.jpg\" width=\"300\" height=\"246\" srcset=\"https:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-still-05-300x246.jpg 300w, https:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-still-05-1024x842.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-1204\" class=\"wp-caption-text\">The Benderstick works in a golf bag and on a stand.<\/p><\/div>\n<p>A solid, quality product, the bottom half of the Benderstik is rigid, and comes with a screw-in spike for use on grass.\u00a0 (A separate stand is also available.)\u00a0 The upper\u00a0half, which screws into the base segment, is made of flexible metal, which enables one to put it into the various positions that Bender describes in a DVD that accompanies the product.\u00a0 Golfers may also put the device in their golf bag to accomplish many of the drills demonstrated by the inventor.<\/p>\n<p>Among the swing faults that can be unlearned with the Benderstik are swaying, sliding, over-swinging, flipping the ball and losing one\u2019s posture. It is best used in conjunction with alignment sticks, or a pair of clubs.<\/p>\n<p>Bender also believes that his device would be helpful to golf instructors and their students.\u00a0 \u201cVideo, spoken instruction and training aids all go together,\u201d he contends.\u00a0 \u201cI know <i>I <\/i>can\u2019t change a golfer\u2019s swing with only the sound of my voice.\u00a0 Any instructor needs a full set of tools if he or she is to guarantee results.\u201d The Benderstik and an instructional video featuring Mike Bender retails for $99.95.<\/p>\n<p>For more information, visit <a href=\"http:\/\/www.benderstik.com\/\">www.benderstik.com\/<\/a>, or watch a 30-minute You Tube informational video at <cite><a href=\"http:\/\/www.youtube.com\/watch?v=f_b3F7MSrCk\">www.youtube.com\/watch?v=f_b3F7MSrCk<\/a>.<\/cite><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uniquely designed to help players build a consistent golf swing that can last for a lifetime, the innovative Benderstik\u2014one of&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/theaposition.com\/jaystuller\/golf\/instruction\/1202\/the-carrot-and-the-benderstik\" title=\"ReadTHE CARROT AND THE BENDERSTIK\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":48,"featured_media":1203,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1202","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instruction"],"jetpack_featured_media_url":"https:\/\/theaposition.com\/jaystuller\/wp-content\/uploads\/sites\/41\/2013\/06\/BenderStik-GolfBagShot.jpg","_links":{"self":[{"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/posts\/1202","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/users\/48"}],"replies":[{"embeddable":true,"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/comments?post=1202"}],"version-history":[{"count":1,"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/posts\/1202\/revisions"}],"predecessor-version":[{"id":1205,"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/posts\/1202\/revisions\/1205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/media\/1203"}],"wp:attachment":[{"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/media?parent=1202"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/categories?post=1202"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theaposition.com\/jaystuller\/wp-json\/wp\/v2\/tags?post=1202"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}