Equipment

XXIO Prime Driver – Lightweight Quality

Components used in the XXIO Prime driver are all lightweight with the idea being to make a club slow to... Read more »

Lady Precept 2021

Bridgestone Golf’s newest Lady Precept is the latest version of the best-selling women’s’ golf ball of all time and according... Read more »

Cobra T-Rail Irons

Ed Travis

Cobra Golf’s T-Rail Irons are hollow headed super game-improvement category irons for higher handicap players with the popular Baffler Rail... Read more »

Callaway and Topgolf—What’s Next?

Ed Travis

Callaway Golf’s (NYSE: ELY) purchase of Topgolf International, Inc. has been completed, paid for with the issuance of 90 million... Read more »

The USGA Just Doesn’t Get It

Ed Travis

The Arnold Palmer Invitational. Bay Hill Club & Lodge. Bryson DeChambeau. A trifecta if there ever was one and another... Read more »

Honma T//World GS Clubs

Ed Travis

Previously launched in Japan, Honma’s new T//World GS (Gain Speed) family of game improvement category clubs for men and women... Read more »

Callaway Chrome Soft X LS Golf Balls

Ed Travis

Callaway Golf fills out the Chrome Soft golf ball family with the X LS, a four-piece urethane cover model targeted... Read more »

Srixon’s ZX4 Irons

Ed Travis

Srixon’s ZX iron series has been completed with the introduction of the game-improvement medium profile ZX4 irons featuring forged faces,... Read more »

Whan Can Be a Change Agent for USGA

Ed Travis

The choice of Michael Whan, who recently announced he was leaving as Commissioner of the LPGA Tour, to replace Mike... Read more »

Titleist TSi1 & TSi4 Drivers

Ed Travis

Titleist introduces the ultralight TSi1 driver for those with swing speeds less than 90 mph and the low-spin TSi4 driver... Read more »

Exotics E721 & C721 Irons by Tour Edge

Ed Travis

The newest irons from Tour Edge include the game-improvement Exotics E721 and the player’s-distance Exotics C721 model, each making use... Read more »