Equipment

Callaway’s Brewer bullish on company’s future

Steve Pike

Callaway Golf’s premium golf ball line, I think, has always been underrated. The company’s new Chrome Soft ball is available... Read more »

“The Major of the Golf Business”

Ed Travis

“The Major of the Golf Business” is not an exaggeration as it applies to the PGA Merchandise Show held each... Read more »

Callaway debuts new line of Odyssey White Hot RX putters

Steve Pike

Callaway Golf has launched a new line of Odyssey White Hot RX putters that will be available Feb. 26. The... Read more »

Patriot Series Irons from Sterling England

Ed Travis

One of the benefits of the annual PGA Merchandise Show is having the chance to find unique golf products, ones... Read more »

Bridgestone bucks tradition with JGR Hybrid Forged Irons

Steve Pike

  Bridgestone Golf has a reputation (justly deserved) as a traditional equipment company, particularly when it comes to clubs. The... Read more »

Hogan Co. launches PTx game improvement irons

Steve Pike

  The venerable Ben Hogan Golf Equipment Company has introduced its PTx game improvement irons, engineered with what the company... Read more »

Callaway’s Chrome Soft ball features new Dual SoftFast Core technology

Steve Pike

Callaway Golf Company’s new Chrome Soft golf ball introduces the company’s Dual SoftFast Core technology, which Callaway says leads to... Read more »

Acushnet Co. debuts next generation Titleist NXT Tour, NXT Tour S, Velocity balls

Steve Pike

  The Acushnet Company has debuted its next generation Titleist NXT Tour, NXT Tour S and Velocity golf balls for... Read more »

SkyCaddie SW2 Watch features 35,000 preloaded courses

Steve Pike

SkyGolf, maker of the SkyCaddie golf rangefinder, has introduced the SkyCaddie SW2 Watch – the next generation of the bestselling... Read more »

Golf Pride Tour SNSR grips available in April

Steve Pike

  Eaton’s Golf Pride Grips Division will launch its new oversized putter series called TOUR SNSR at this week’s PGA... Read more »

Titleist Vokey Design SM6 wedges available March 11

Steve Pike

The Acushnet Company today introduced the latest generation of Titleist Vokey Design Spin Milled 6 wedges. The wedges will be... Read more »

TaylorMade says M2 irons combine metalwoods-like launch conditions with shot control and feel

Steve Pike

TaylorMade-adidas Golf today introduced its M2 irons, which the company says is designed for golfers who would benefit from an... Read more »

New Ping Anser putters celebrate 50 years of iconic design

Steve Pike

Ping Golf today introduced two new Anser putters that celebrate the company’s legendary Anser design handcrafted decades earlier by founder... Read more »

Bridgestone debuts next generations Tour B330RX, RXS golf balls

Steve Pike

  Bridgestone Golf says its new generation Tour B330RX and TourB330RXS golf balls each for players with swing speeds below... Read more »

Golf equipment industry ready to put on its best funny face

Steve Pike

The annual PGA Merchandise is now one week away, meaning it’s time for golf equipment companies to put on their... Read more »