adidas Golf’s new Puremotion golf shoe is now available at a suggested retail price of $120 per pair. The company says the Puremotion is a “natural movement” golf shoe designed to increase flexibility and provide comfort both on and off the course.
The engineering behind Puremotion, according to adidas Golf, brings the foot into closer contact with the ground while also providing necessary traction, lightweight support, waterproof protection and freedom of movement needed to perform.
“With Puremotion, golfers at any level will get the best of both worlds,” says Bill Price, vice president of golf global footwear. “It gives you natural motion and stability without restriction. It’s a shoe that forces you to find your own balance and tempo while improving your awareness of the ground and how it relates to your swing.”
Puremotion weighs in at 11.5 ounces and features an anti-wicking mesh upper that provides breathability and waterproof protection; an abrasion-resistant outsole provides spikeless traction. Puremotion is built on a barefoot last , meaning its oblique web-shaped forefoot allows the toes to naturally spread out during the swing to promote better stability and increased flexibility. There is also a reduced heel lift that Price said helps to align the spine with the body and improve posture.
Puremotion is offered in medium width, carries a two-year waterproof warranty, and is available in a choice of four colorways: White/Metallic Silver/Satellite, Chocolate/Scout/Black, Black/Black/Red, Satellite/ White/Metallic Silver.