Titleist’s 712U iron available next month through custom order


The Acushnet Company’s new Titleist 712U, a forged utility iron the company says provides “high speed,” with improved playability and shot control, will be available via custom order beginning May 15. As you expect from a Titleist club, the 712U is a traditional blade iron but, Acushnet says, with a deep center of gravity position for a higher moment of inertia.

The Titleist 712U utility iron

Acushnet says the Titleist 712U delivers “increased stability and playability versus a traditional long iron while providing
enhanced trajectory and spin control versus a hybrid,” as well as wider, camber sole design that promotes clean turf interaction and is effective for a variety of attack angles, making the club more versatile when trying to hit high or low

The 712U will be in 2-iron (18 degrees)), 3-iron (21) and 4-iron (24) lofts.
Introduced on the PGA Tour late last year, Acushnet says the 712U is already the “most played” utility iron model on Tour through the first 14 events of the 2013 season. 712U models can currently be found in the bags of players such as Adam Scott (2-iron), Tim Clark (4-iron) and Geoff Ogilvy (2-iron).

The 712U (suggested retail price $235 for steel (shaft) basically is for players who prefer a utility iron over a hybrid as an
alternative to traditional long irons.

“During the development of 712U, we worked closely with our tour players to design a utility iron that delivers a great
combination of consistency and control,” said Steve Pelisek, general manager of  Titleist Golf Clubs. “The deeper CG
results in a higher MOI that increases stability at impact, helping players achieve more consistent distance and trajectory control, whether hitting shots high or low.

“With the 712U being so well received out on tour, we decided to make the club available through custom order for those players that need or prefer this type of long game yardage and trajectory solution.”


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