Nike Golf is really putting its best foot – perhaps feet – forward these days. On the heels pardon the pun) of its TW 13 Free golf shoes worn by Tiger Woods, the company is introducing men’s Nike Lunar Swingtip shoes that pay homage to the classic wingtip design.
A team of Nike Golf engineers and designers visited Nike affiliate, Hurley, for some input from skateboarders and surfers who also enjoy golf. The result is the Lunar Swingtip, another in a growing line of stylish shoes that can be worn on and off the course.
The traction pattern of the outsole, according to Nike Golf, was derived from a pressure mapping study Nike’s Sports Research Lab (NSRL) conducted on multiple categories of Nike athletes. These findings, Nike Golf said, directly influenced the stud configuration, geometry, and heights of the lugs, resulting in a design that offers “traction on demand.”
The lugs engage with the ground throughout the swing, providing a secure grip with hidden traction. The rubber rim around the bottom of the shoe is weight activated, working with the movements of the foot to create increased stability while concealing the traction lugs below.
Wingtip upper designs are available in multiple colors beginning July 1 and will carry a street price of $119.99.