TaylorMade-adidas Q3 sales reach $280 million

Taylormade's SLDR fairway wood

Taylormade’s SLDR fairway wood


TaylorMade-adidas Golf today announced  Q3 sales of $280 million and nine-month sales of $1.3 billion. The company said it expects to pass the $2 billion mark in sales by 2015 – something no other equipment company has accomplished – and is setting its sites on passing FootJoy for the No. 1 spot in golf footwear.

TMaG said its year-to-date sales (through this past September) saw a three percent gain in iron sales, a 13 percent gain in footwear and a four percent gain in the apparel categories. Noticeably absent from the report was the mention of it TMaG’s core metal woods business, which leaves one to assume the company saw a sales decrease in that category. If that’s the case, it’s not entirely surprising given TMaG’s success in the metal woods market, particularly fairway woods, last year.

TMaG, which has 38 percent of the metal woods market (YTD) in the U.S. according to Golf Datatech, could  still finish the year strong on metal woods as the SLDR fairway woods and Rescue woods begin shipping Nov. 15.

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