Bridgestone, Peter Millar team up for summer promotion

Bridgestone Golf is teaming with luxury golf apparel brand Peter Millar for a summer promotion that will allow consumers the
opportunity to dress like PGA Tour star – and 2012 FedEx Cup champion Brandt Snedeker.

Brandt Snedeker

Now through July 31 at supporting retailers, with the purchase of three dozen of any Bridgestone Tour B330 family golf balls, consumers will receive a “Snedeker Summer Golf Shirt” in Royal Blue or White – a $99 retail value.

“Bridgestone and Peter Millar are two premium, relatively young brands that have risen quickly in the world of golf, and we’re both honored to be represented on TOUR by Brandt,” said Dan Murphy, executive vice president of sales/marketing for Bridgestone Golf. “We’re excited about this promotion as it allows us to pay homage to Brandt’s success by providing consumers with a unique opportunity to be like their favorite player on and off the course.”


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